Wema Bank Plc. has pride itself in celebrating people and communities everyday, doing the little things that Make A Difference (M.A.D).
As a bank that prides itself in creating wealth for its people, the financial institute is determined to shape the minds of those around her that wealth is beyond financial fortunes; beyond riches. It is an overall wellness of the entire being. This means wealth is reserved for a few but can be found and experienced in the little things that make meaningful impact.
Over the years, the Bank has championed this narrative by pursuing meaningful, life-changing initiatives that has transformed lives, empowered people and provided a brighter future for several others.
In recent times, Staff members of the Bank have come together as a family to donate a day’s salary towards a noteworthy cause including paying in full the medical bills of patients in public hospitals, providing a brighter future for several children by taking up their school fees, and renewing the hope of families by providing financial aid to support their businesses.
In 2016, a physically-challenged hairdresser bought herself a wheelchair and set up a beauty shop from the funds received from such donations. She is doing well and has started production of her beauty care line. Last year, donations were channeled into paying the hospital bills of patients at the Children’s emergency ward at LUTH, Braithwaite Memorial Specialist Hospital, Old GRA Port Harcourt and Wuse General Hospital, Abuja, ensuring that these kids have another chance at chasing their dreams.
LET’S GO M.A.D (Make A Difference)
This year, Wema Bank is keen to showcase wealth in all spheres of life by celebrating people and showcasing the wealth of opportunities abound in our communities. For the first 14 days in February, the bank have lined up simple, everyday activities that will impact every segment of society; from the kids to the elderly, the less privileged to the working professional and business person.
The Bank will be championing several initiatives including donating Malaria-treated mosquito nets to pregnant women and vulnerable people; creating Safety Corners for School Kids; caring for the service men who labour daily to ensure commuting is safe and smooth by offering them a bottle of water to quench their thirst; showcasing the wealth in garbage by cleaning Beaches and recycling the trash collected; celebrating the creativity of the kids by encouraging them to express themselves with art and rewarding those that excel; and supporting a home financially from funds realized from a day’s salary donation.
“These actions may not hit the high notes and make the front pages but they go a long in impacting the lives of those around us and the communities we strive to enhance daily. For Wema Bank, the difference is in the little things. #TheLittleThingsMatter”