Google Nigeria has hosted CEOs and top executives at a training session with the aim of helping them leverage online platforms to grow their business.

The training, held in collaboration with the Association of Advertising Agencies (AAAN) and Advertisers Association of Nigeria (ADVAN) was aimed at providing CEOs with high level skills required to understand digital platforms that can be used to expand the reach, impact and revenue of their business.

Juliet Ehimuan-Chiazor, the Country Manager at Google Nigeria stated that: “organising the C level Breakfast event for CEOs is one of the numerous ways that Google is helping businesses grow online by  exposing them to what the internet can do in their favour “.

She added that “the internet has a real impact on consumer behaviour and there is need for business to take advantage of that opportunity to expand their reach and meet consumer needs”.

Google dedicated the month of July to organize the Digital Excellence Training, Certified Trainer Programme and  C-level breakfast to empower digital analysts, Online Marketing Executives and Industry professionals and CEOs with core insights required to understand digital platforms and building digital campaign.

The Digital Excellence Training offers in-depth Google Adwords certification training for Account Managers, Media Planners and Digital Analysts in organizations as well as interested individuals. The Certified Trainer Programme which is the first of its kind in specialised training in Sub Sahara Africa is aimed at existing Google Certified Adwords Professionals who would like to develop more expertise in digital marketing, and function effectively as trainers and digital consultants.

On the relevance of the trainings, the President of AAAN, Kelechi Nwosu, frpa stated that the importance of digital training and skills development most especially in the emerging global competition cannot be over-emphasized.  He commended Google Nigeria for the collaboration with AAAN.

L-R: Bunmi Oke, Chief Operating Officer, 141 Worldwide; Luke Mckend, Country Director, Google South Africa; Juliet Ehimuan Chiazor, Country Manager, Google Nigeria; Gur Biron, Head of Sub Saharan Africa, Google; Ediri Ose- Ediale, Executive Secretary, Advertisers Association of Nigeria (ADVAN) at the Google C- Level Breakfast Forum, targeted at making businesses grow online through digital marketing in Nigeria held in Lagos recently.

Juliet Ehimuan Chiazor, Country Manager, Google Nigeria addressing the participants at the Google C- Level Breakfast Forum, targeted at making businesses grow online through digital marketing in Nigeria held in Lagos recently.

L-R: Kolawole Oyeyemi, General Manager; Consumer Marketing, MTN and Ediri Ose- Ediale, Executive Secretary, Advertisers Association of Nigeria (ADVAN) at the Google C- Level Breakfast Forum, targeted at making businesses grow online through digital marketing in Nigeria held in Lagos recently.

John Momoh, Founder and Chief Executive Officer of Channels Television engaging the audience at the Google C- Level Breakfast Forum, targeted at making businesses grow online through digital marketing in Nigeria held in Lagos recently.