Two government regulatory agencies have confirmed readiness to be part of the maiden edition of the Consumers Value Award scheduled to hold on 24th August 2022 at the Radisson Blu Hotel Ikeja.
Federal Competition and Consumers Protection Council and Advertising Regulatory Council of Nigeria, ARCON, formerly Advertising Practitioners Council of Nigeria confirmed attendance through independent telephone conversations with Akonte Ekine, Managing Director and Co-founder of Consumers Value Broadcasting, the organizers of the maiden edition of the Consumers Value Awards.
Dr. Lekan Fadolapo, Registrar of the Advertising Practitioners Council of Nigeria, said he would be attending to deliver the goodwill message and commended the organizers for the initiative.
“This is a good contribution to the development of the market”, he concluded.
Susie Onwuka, Head of the Federal Competition and Consumers Protection Council Lagos, confirmed that the Federal Competition and Consumers Protection Agency would grace the event following the invitation.
She would represent Babatunde Irukera, Executive Vice Chairman and the Chief Executive Officer of FCCPC.
Chief Adedayo Ojo, Chairman of Consumers Value Broadcasting Ltd, promised that the maiden edition would be the baseline for consumers’ value representation.
The event is about all stakeholders in the market for the good of consumers.
The Chairman added that technology in the marketing space is an opportunity for brands to measure more of the efficacy of the conversations with the consumers.