Businessman and chairman of Globacom, Dr. Mike Adenuga Jr. (GCON) has been recognized for his imitable support for the entertainment industry. His rich award now includes “Entertainment Pillar of the Decade” in recognition of his immense contributions to the entertainment industry in Nigeria in the last 10 years.

This honour was bestowed on him by Entertainment Express and Sunday Express. It was the highest of a number of awards conferred on individuals and corporate bodies by the publications as part of activities marking its third anniversary.

Globacom, Nigeria’s national telecom carrier, was also recognized as the “Brand Supporter of Entertainment in Nigeria” at the grand ceremony graced by the crème de la crème of Nigeria’s entertainment industry.

According to the publisher of the publications, Mr. Mike Awoyinfa, the Express Star Award is the organisation’s way of rewarding individuals and organisations that have contributed in one way or the other, to the growth and development of the entertainment sector in Nigeria.

According to Awoyinfa, Dr Adenuga Jnr is being given the highest honour in recognition of his “matchless contributions to the development and deepening of the economic potential of the entertainment industry in Nigeria”.

The entertainment industry has featured prominently in Globacom’s corporate social investment initiatives, principally on account of the company’s chairman’s passion for the industry.

Aside direct financial commitments including massive sponsorships, Globacom currently retains the largest number of key players in the entertainment industry as brand ambassadors. The company has adopted the approach in the belief that by actively engaging these key entertainment drivers, they in turn can positively impact thousands of others who work with them and by so doing, help to grow the sector and the economy.