Heritage Bank Limited, Managing Director/Chief Executive, Mr. Ifie Sekibo has advised Small and Medium Enterprises (SMEs) on how to overcome the challenges of the COVID-19 pandemic.
He said; “For SMEs to strive, they must continually reinvent themselves, one big plus for SMEs is that they are quite small, and they can easily change. Cooperation is key at this very time.”
“I advocate always, competition is good but complementing each other is better, it comes with value chain principle.”
“When you plan yourself in a value chain, you gain more because the big dinosaurs need the small SMEs to survive. The economy of Nigeria needs the SME to survive.”
“I recommend that partnerships are developed in the space of SMEs, one-man business find it difficult to survive in an economy that is changing on daily basis or even hourly. If you want to remain viable, your dreams being viable, partnerships are good way to go.”
“SMEs need to adapt to the realities of a new world occasioned by the COVID-19 pandemic, especially the increased adoption of electronic channels (E-Channels) for productivity and product marketing.”
“The truth is that even after this pandemic, we can never return to the normal way because this is the new normal and in our desperation to find solution, mistakes abound, failures will set in and most of us will hide from our failures other than face it.”